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As we have long in touch with our natural environment in our daily life in everywhere but we overlook for it because we think that it is inevitable of their exist. We develop our city in natural and sacrifice it by personal interests so why don’t people conservative the environment that take millions years to form it. That’s why creating a new band called Natural Fun to enhance the awareness of ecological conservation to Hong Kong people and provide a way for them to learn more about the natural in their place.

我們為了個人利益而犧牲並開發自然環境，卻忘記了我們在日常生活中都與自然環境保持著長期的親密關係。那為何不去保育這用了數百萬年形成的珍貴環境呢？

「生態步樂．Nature Fun」，步樂取其同音字「部落」。意指凝聚，並帶有身體力行的去享受和保育自然的意思。此品牌的創立以提高香港人對生態保育的認識，同時提供一種渠道讓他們更了解自己所處生於的環境為宗旨。

品牌以與香港濕地公園為合作，設計一系列的明信片、海報，優化和美化地圖，把公園裡的自然地貌、香港珍貴的鳥類以插畫方式呈現，把遠在天空的動物拉近到你的眼前，並把保育資訊融合。使更多人願意到濕地公園，親近並了解大自然。